Service Design Testing – they came, they saw, they commented

In my last blog I explained how, in our quest to improve the service offered by our Local and Tourist Information Centre, we’d come up with some ideas of new services to test.

Well, just before Easter we held an afternoon session and hosted a number of keen participants to help us understand how they’d interact with these services. The ideas were:

  • An interactive directory
  • Audio guides of walks around Letchworth
  • Online event promotion service
  • Digital displays

(You can see what our prototypes looked like in the gallery below.)

We also gave visitors the chance to give their views on some proposed names for the new centre. You can do the same via the Facebook post below.  

The session ran from 1-4:30 (with a little break in between) and the feedback and insights we obtained from people have been really helpful.

In the main, people were impressed and liked the ideas and offered ideas of their own as to how we could make them better, which was really the whole point of the session, so that was brilliant.

What do we do next?

Following the Easter break, we’ve had a chance to go through the feedback and identify changes and modifications to our original ideas. Some of them will be carried forward and inform a large part of our thinking when it comes to designing the physical layout of the new centre.

Other ideas will be phased in as the centre opens and we gather further insight as to how it is being used by visitors.

Thanks very much to everyone who came and spent some time with us for our testing session. We’ll keep you updated on our progress in our next blog.